The Purge: Election Year is finding success in the U.S. and has been delayed in the U.K.
The third film in the Purge franchise, The Purge: Election Year was released today in the U.S. and has been receiving strong critical acclaim, as well as impressive box office takings.
For those unfamiliar with the premise behind this thoroughly brilliant series, each year the government promotes “the purge”. This is a 12 hour window in which all crime is legal, including murder. While the first film focused on a family whose home security is compromised and the second film focused on a man using the purge to seek revenge, The Purge: Election Year focuses on an electoral campaign to end the purge once and for all, which is a very smart manner in which to conclude the series.
James DeMonaco’s third instalment is gaining such speed at the box office that it is even out-performing big budget rivals The Legend of Tarzan and The BFG.
The Purge films have always been made on a low budget, which has meant that the profits upon box office success are substantial. The Purge: Election Year was made for a modest $10 million. The film looks on course to earn $12 to $14 million this opening Friday alone, with an estimated four-day-gross of $32 to $34 million.
Critics are praising the film too. Although the film only holds 54% on Rotten Tomatoes at the time of writing, those who do love the film are singing its praises.
Entertainment Weekly stated:
James DeMonaco’s third chapter in the thrill-kill vigilante franchise is the best and pulpiest Purge yet.
The Purge: Election Year is a scurrilously effective pop rabble-rouser – a movie that’s been built to get you riled and does.
The film was originally set to open in the U.K. in mid-July, but right in the final legs of June the release date was suddenly and unexpectedly (and much to our dismay) pushed back to August 26th.
It is unclear exactly why the studios behind the film opted to alter the release date on such short notice, especially given that the U.S. release date wasn’t delayed in kind. It’s a very strange move indeed and one that could be due to any number of factors – from the film’s content to the U.K. distribution channels.
For now, we’ll wait and we will try to avoid any spoilers filtering over from the U.S. We are big fans of the first two films – particularly of The Purge: Anarchy – so we hold very high hopes for this third and final instalment and we’re sure that it will provide a satisfying and stunning conclusion to this ingenious franchise.
Image credits: Blumhouse Productions, Platinum Dunes, Universal Pictures, Why Not Productions